Movie RaCcoons Podcast Branding
Logo Design · Illustration · Podcast Cover Art
Movie Raccoons is a podcast where two hosts gleefully dive into the world of bad movies—laughing with them, at them, and everything in between. For this project, I created a fully custom illustrated brand identity that reflects the show’s irreverent tone and offbeat energy.
Working from reference photos, I illustrated both hosts as anthropomorphic raccoons—mischievous, expressive, and just the right amount of chaotic. The cover art balances colorful personality with clarity, making it easily recognizable even at small sizes on podcast platforms.
To tie everything together, I designed a custom raccoon face logo mark that cleverly replaces the “o”s in the word “Racoons,” giving the logotype its own unique flavor and branding edge.
Deliverables:
Full podcast cover art optimized for digital streaming platforms
Custom character illustrations of both hosts
Stylized logo design with integrated raccoon iconography
Alternate mark and color variants for future merch & promotion
Exported assets for web, print, and podcast directories
This project was all about leaning into the fun. The result is a bold, character-driven identity that captures the spirit of the show and sets it apart in a crowded podcast landscape.